TY  - BOOK
AU  - ROBERT E STEVENS; PHILIP K SHERWOOD; PAUL DUNN J; DAVID L LOUDON
TI  - MARKET OPPORTUNITY ANALYSIS : TEXT AND CASES
SN  - 9788179927601
U1  - 658.8 STE (MBA) 
PB  - JAICO PUBLISHING HOUSE
KW  - MARKETING
ER  -