PAUL GREENBERG <br/><br/>
CRM AT THE SPEED OF LIGHT : ESSENTIAL CUSTOMER STRATEGIES FOR THE 21ST CENTURY 
PAUL GREENBERG 
 - 3 
 -  TATA MCGRAW HILL  2008 
 - xviii, 670 p. 
<br/><br/><label>ISBN: </label>9780070590571 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CUSTOMER RELATIONS MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.812 GRE (MBA)  / PAU