EMANUEL ROSEN <br/><br/>
THE ANATOMY OF BUZZ : CREATING WORD-OF-MOUTH MARKETING 
EMANUEL ROSEN 
 - 
 -  PROFILE BOOKS  2000 
 - xvi, 304 p. 
<br/><br/><label>ISBN: </label>9781861976154 
<br/><br/><label>Subjects--Topical Terms: </label><br/>GENERAL
<br/><br/><label>Dewey Class. No.: </label>658.835 ROS (MBA)  / EMA