DONNA GREINER; THEODORE B KINNI 1001 WAYS TO KEEP CUSTOMERS COMING BACK : WOW IDEAS TO MAKE CUSTOMERS HAPPY AND INCREASE YOUR BOTTOM LINE - THREE RIVERS PRESS 1999 - xvi+263 ISBN: 0761520295 Subjects--Topical Terms: CUSTOMER RELATIONS MANAGEMENT Dewey Class. No.: 658.812 (MBA) / DON