SCOTT M CUTLIP; ALLEN H CENTER; GLEN M BROOM <br/><br/>
EFFECTIVE PUBLIC RELATIONS 

 - 8 
 -  PEARSON EDUCATION  2006 
 - 588 
<br/><br/><label>ISBN: </label>8177586491 
<br/><br/><label>Subjects--Topical Terms: </label><br/>GENERAL
<br/><br/><label>Dewey Class. No.: </label>659.2 (MBA)  / SCO