TY  - BOOK
AU  - WILLIAM J GLYNN; JAMES G BARNES
TI  - UNDERSTANDING SERVICES MANAGEMENT : INTEGRATING MARKETING, ORGANISATIONAL BEHAVIOUR, OPERATIONS AND HUMAN RESOURCE MANAGEMENT
SN  - 812032935X
U1  - 338.4068 (MBA) 
PB  - PRENTICE-HALL OF INDIA PRIVATE LIMITED
KW  - ECONOMICS
ER  -