TY  - BOOK
AU  - SRINIVASAN R ; KAMALA GOLLAKOTA ; VIPIN GUPTA
TI  - BUSINESS POLICY AND STRATEGIC MANAGEMENT : CONCEPTS AND APPLICATIONS
SN  - 8120328620
U1  - 658.401 MBA 
PB  - PRENTICE-HALL OF INDIA PRIVATE LIMITED
KW  - NIL
ER  -