JAKKI MOHR; SANJIT SENGUPTA; STANLEY SLATER <br/><br/>
MARKETING OF HIGH-TECHNOLOGY PRODUCTS AND INNOVATIONS 

 - 2 
 -  PEARSON EDUCATION  2006 
 - 470 
<br/><br/><label>ISBN: </label>8131700550 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / JAK