ICFAI <br/><br/>
CASE STUDIES IN BRAND MANAGEMENT VOLUME I 

 - 
 -  ICFAI  2004 
 - 310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT GENERAL 
<br/><br/><label>Dewey Class. No.: </label>658.827 MBA  / ICF