TY  - BOOK
AU  - KRISHNAMACHARYULU CSG; LALITHA RAMAKRISHNAN
TI  - CASES IN RURAL MARKETING : AN INTEGRATED APPROACH
SN  - 8178089688
U1  - 658.870091734 (MBA) 
PB  - PEARSON EDUCATION
KW  - MANAGEMENT
KW  - MARKETING
ER  -