SIEW MENG LEONG; SWEE HOON ANG; CHIN TIONG TOM <br/><br/>
CASES IN MARKETING MANAGEMENT AND STRATEGY : AN ASIA PACIFIC PERSPECTIVE 

 -  PRENTICE HALL.  1990 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8     MBA  / SIE