MARK J BARRENECHEA <br/><br/>
SOFTWARE RULES 

 -  TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED  2004 
 - 244 
<br/><br/><label>ISBN: </label>0070586233 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.840285 [MBA]  / MAR