JOHN M DAVIES <br/><br/>
THE ESSENTIAL GUIDE TO DATABASE MARKETING 

 -  MCGRAW HILL BOOK COMPANY  1992 
 - 239 
<br/><br/><label>ISBN: </label>0077071573 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT E-BUSINESS 
<br/><br/><label>Dewey Class. No.: </label>658.8 (MBA)  / JOH