THE MARKETING ACCOUNTABILITY IMPERATIVE :DRIVING SUPERIOR RETURNS ON MARKETING INVESTMENTS MICHAEL E DUNN AND CHRIS HALSALL
Material type: TextLanguage: ENGLISH Publication details: JOSSEY-BASS PUBLISHERS; 2009Edition: -Description: xiv,450 pISBN:- 9780787998325
- 658.8 DUN (MBA)
- MIC
Item type | Current library | Call number | Materials specified | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | Sri Krishna College of Engineering and Technology MBA RACK 4 / SHELF 185 | 658.8 DUN (MBA) (Browse shelf(Opens below)) | HARD BINDING | Available | MBA | 39829 |
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