ADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
Material type: TextLanguage: ENGLISH Publication details: TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED; 2003Edition: 6Description: 778+in23ISBN:- 0070581940
- 659.1 (MBA)
- GEO
Item type | Current library | Call number | Materials specified | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | Sri Krishna College of Engineering and Technology MBA RACK 4 / SHELF 222 | 659.1 (MBA) (Browse shelf(Opens below)) | Available | MBA | 24956 |
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659.1 GUI (MBA) ADVERTISING AND INTEGRATED BRAND PROMOTION | 659.1 GUI (MBA) ADVERTISING AND INTEGRATED BRAND PROMOTION | 659.1 LAN (MBA) KLEPPNER'S ADVERTISING PROCEDURE | 659.1 (MBA) ADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE | 659.1 (MBA) ADVERTISING PLANNING AND IMPLEMENTATION | 659.1 (MBA) THE PRACTICE OF ADVERTISING | 659.1 SHA (MBA) ADVERTISING AND PROMOTIONS AND IMC PERSPECTIVE |
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