MARKETING RESEARCH (Record no. 46140)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00353nam a22001217a 4500 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | DAVID J ORTINAU ; ROBERT P BUSH ; JOSEPH F HAIR |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING RESEARCH |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | TATA MCGRAW-HILL PUBLISHING COMPANY LTD |
| Year of publication | 2003 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING RESEARCH |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | DAVID J ORTINAU ; ROBERT P BUSH ; JOSEPH F HAIR |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | CD |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Accession Number | Cost, replacement price | Price effective from | Koha item type | Department | INVOICE |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Sri Krishna College of Engineering and Technology | Sri Krishna College of Engineering and Technology | CD RACK 2 / SHELF 5 | 20/05/2003 | 395.00 | CD1706 | 395.00 | 16/09/2024 | CD | MANAGEMENT | ATTACHED WITH BOOK 16962 |
