FUNDAMENTALS OF MARKETING (Record no. 4385)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00533nam a2200217Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221105s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071135618 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENGLISH |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 STA (MBA) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | WIL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | WILLIAM J STANTON; MICHAEL J ETZEL; BRUCE J WALKER |
| 245 #0 - TITLE STATEMENT | |
| Title | FUNDAMENTALS OF MARKETING |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | MCGRAW HILL BOOK COMPANY |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 1994 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 697 |
| 490 ## - SERIES STATEMENT | |
| Series statement | MARKETING AND ADVERTISING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MANAGEMENT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term following geographic name entry element | MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Master of Business Administration | Master of Business Administration | MBA RACK 4 / SHELF 180 | 12/07/2000 | PAI AND SONS. | 325.00 | 658.8 STA (MBA) | 7376 | 05/11/2022 | 325.00 | 05/11/2022 | Book | MBA | |||||
| Master of Business Administration | Master of Business Administration | MBA RACK 4 / SHELF 182 | 12/07/2000 | PAI AND SONS. | 325.00 | 658.8 STA (MBA) | 7377 | 05/11/2022 | 325.00 | 05/11/2022 | Book | MBA |
