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FOUNDATIONS OF MARKETING THEORY : TOWARD A GENERAL THEORY OF MARKETING (Record no. 11031)

MARC details
000 -LEADER
fixed length control field 00468nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221105s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120322401
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENGLISH
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 (MBA)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number SHE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SHELBY D HUNT
245 #0 - TITLE STATEMENT
Title FOUNDATIONS OF MARKETING THEORY : TOWARD A GENERAL THEORY OF MARKETING
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. PRENTICE-HALL
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent 321
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term following geographic name entry element MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
        Master of Business Administration Master of Business Administration MBA RACK 4 / SHELF 190 25/08/2003 295.00   658.8 (MBA) 17438 05/11/2022 295.00 05/11/2022 Book MBA
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