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GLOBAL MARKETING MANAGEMENT

MASAAKI KOTABE; KRISTIAAN HELSEN

GLOBAL MARKETING MANAGEMENT - 2 - JOHN WILEY AND SONS INC 2001 - 741

ISBN: 9971513730

Subjects--Topical Terms:
GENERAL GENERAL

Dewey Class. No.: 658.848 (MBA) / MAS

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GLOBAL MARKETING MANAGEMENT