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CONSUMER BEHAVIOR AND MARKETING STRATEGY

PAUL PETER J; JERRY C OLSON

CONSUMER BEHAVIOR AND MARKETING STRATEGY - 4 - IRWIN 1996 - 738

ISBN: 0256139040

Subjects--Topical Terms:
MANAGEMENT CONSUMER BEHAVIOR

Dewey Class. No.: 658.8342 (MBA) / PAU

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CONSUMER BEHAVIOR AND MARKETING STRATEGY