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CRAFTING STRATEGY : EMBODIED METAPHORS IN PRACTICE

LOIZOS HERACLEOUS; CLAUS D JACOBS

CRAFTING STRATEGY : EMBODIED METAPHORS IN PRACTICE - - CAMBRIDGE UNIVERSITY PRESS. 2011 - 237 p.

ISBN: 9.78111E+12

Subjects--Topical Terms:
STRATEGIC MANAGEMENT

Dewey Class. No.: 658.4012 HER (MBA) / LOI

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CRAFTING STRATEGY : EMBODIED METAPHORS IN PRACTICE