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CUSTOMER RELATIONSHIP MANAGEMENT : EMERGING CONCEPTS, TOOLS AND APPLICATIONS

JAGDISH N SHETH.; ATUL PARVATIYAR.; SHAINESH G.

CUSTOMER RELATIONSHIP MANAGEMENT : EMERGING CONCEPTS, TOOLS AND APPLICATIONS - - TATA MCGRAW HILL EDUCATION PRIVATE LIMITED. 2010 - 544 p.

ISBN: 9780070435049

Subjects--Topical Terms:
CUSTOMER RELATIONS MANAGEMENT

Dewey Class. No.: 658.812 SHE (MBA) / JAG

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CUSTOMER RELATIONSHIP MANAGEMENT : EMERGING CONCEPTS, TOOLS AND APPLICATIONS