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MARKETING RESEARCH : A DECISION MAKER'S TOOL

ALAN T SHAO; KEVIN ZHENG ZHOU

MARKETING RESEARCH : A DECISION MAKER'S TOOL ALAN T SHAO AND KEVIN ZHENG ZHOU - - CENGAGE LEARNING 2007 - 403 p.

ISBN: 9788131507872

Subjects--Topical Terms:
MARKETING

Dewey Class. No.: 658.8 SHA (MBA) / ALA

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MARKETING RESEARCH : A DECISION MAKER'S TOOL