WE ARE LIKE THAT ONLY : UNDERSTANDING THE LOGIC OF CONSUMER INDIA
RAMA BIJAPURKAR
WE ARE LIKE THAT ONLY : UNDERSTANDING THE LOGIC OF CONSUMER INDIA RAMA BIJAPURKAR - - PENGUIN BOOKS 2007 - xvii, 281 p.
978067099944X
CONSUMER BEHAVIOUR
658.8342 BIJ (MBA) / RAM
WE ARE LIKE THAT ONLY : UNDERSTANDING THE LOGIC OF CONSUMER INDIA RAMA BIJAPURKAR - - PENGUIN BOOKS 2007 - xvii, 281 p.
978067099944X
CONSUMER BEHAVIOUR
658.8342 BIJ (MBA) / RAM