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SERVICES MARKETING : TEXT AND CASES

HARSH V VERMA

SERVICES MARKETING : TEXT AND CASES HARSH V. VERMA - - PEARSON EDUCATION 2008 - xiv, 470 p.

ISBN: 8177586734

Subjects--Topical Terms:
MARKETING

Dewey Class. No.: 658.8 VER (MBA) / HAR

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SERVICES MARKETING : TEXT AND CASES