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WHY WE BUY : THE SCIENCE OF SHOPPING

PACO UNDERHILL

WHY WE BUY : THE SCIENCE OF SHOPPING - - SIMON AND SCHUSTER 2000 - 255

ISBN: 0684849143

Subjects--Topical Terms:
MARKETING MARKETING RESEARCH, CONSUMER BEHAVIOR, SHOPPING

Dewey Class. No.: 658.834 / PAC

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WHY WE BUY : THE SCIENCE OF SHOPPING