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PRODUCT LEADERSHIP : CREATING AND LAUNCHING SUPERIOR NEW PRODUCTS

ROBERT G COOPER

PRODUCT LEADERSHIP : CREATING AND LAUNCHING SUPERIOR NEW PRODUCTS - PERSEUS BOOKS 2000 - 314

ISBN: 0738200107

Subjects--Topical Terms:
LEADERSHIP

Dewey Class. No.: 303.34 / ROB

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PRODUCT LEADERSHIP : CREATING AND LAUNCHING SUPERIOR NEW PRODUCTS