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SHOPPER, BUYER, AND CONSUMER BEHAVIOR : THEORY AND MARKETING APPLICATIONS

NABA BARKAKATI

SHOPPER, BUYER, AND CONSUMER BEHAVIOR : THEORY AND MARKETING APPLICATIONS - 2 - JOHN WILEY AND SONS INC 2003 - 598

ISBN: 8177223836

Subjects--Topical Terms:
CONSUMER BEHAVIOUR GENERAL

Dewey Class. No.: 658.8342 BAR (MBA) / NAB

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SHOPPER, BUYER, AND CONSUMER BEHAVIOR : THEORY AND MARKETING APPLICATIONS