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A GENIE'S WISDOM : A FABLE OF HOW A CEO LEARNED TO BE A MARKETING GENIUS

JACK TROUT

A GENIE'S WISDOM : A FABLE OF HOW A CEO LEARNED TO BE A MARKETING GENIUS - EAST WEST BOOKS 2003 - 120

ISBN: 8186852964

Subjects--Topical Terms:
MANAGEMENT MARKETING

Dewey Class. No.: 658.8 (MBA) / JAC

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A GENIE'S WISDOM : A FABLE OF HOW A CEO LEARNED TO BE A MARKETING GENIUS